Will King is probably best known for the brand King of Shaves. One of his other ventures was Will Bars, a range of nutrition packed energy snacks. The logo and packaging was designed by Newl and Potter and I was asked to build a small information site to back-up the brand at www.willbar.com. Obviously it was important to retain the look and feel of the packaging and apply it to the website.
Initially I just had a holding page up but as Will started pitching the range to major retailers I updated and developed www.willbar.com so it gave more detailed information on the bars and added a sticker promotion page.
Click on a thumbnail image to view some sample pages.